Unlocking Growth: The Power of hiring a Fractional CMO If you’re a business owner, we understand how challenging it can be to navigate the ever-changing landscape of marketing. And although you have probably tried to do your own marketing at some point in your business, it’s become clear that it isn’t, and shouldn’t be your job, right? The next challenge...
BLOG
Building your business: Feel the fear and do it anyway Starting your own business can be the most exhilarating ride you’ll ever go on. It’s a wild roller-coaster and you’re not wearing a seat belt. And yet there is something that drives you to make this decision; to take this bold, crazy step into entrepreneurship. There is...
MARKETING TRUTHS EVERY BUSINESS OWNER SHOULD KNOW We get it: this world of marketing can be pretty confusing. You may be overwhelmed with different techniques and strategies to get on top of your online marketing, everyone claiming to have “The Winning Formula” but how do you know which one is right for you? Then you’re faced with All The Jargon...
Do you have a marketing strategy? Be honest, do you? We’ve had so many conversations with business owners who have spent a fortune on their marketing, but can’t see the results of their efforts. They have tried a combination of content and platforms without much success or clue of where they’ve gone wrong. And as soon as the word **STRATEGY**...
How to rekindle your love for your business The Spark. We know it so well. It's that little ember that burns inside your soul, generating motivation, ideas, enthusiasm and passion for what you do in your business. Until it doesn't. Until that little spark starts to burn out in a slow decline of exhaustion, disillusion and confusion. We know it...
10 FREE Ways to Drive Traffic to Your Website We all know that to stand a chance of having a successful business, you NEED to have a well-designed, easy-to-navigate website. It doesn’t matter whether you run an e-commerce store, a service-based business or a brick and mortar establishment, getting more web traffic is the easiest way to tell people about...
EVERYTHING YOU NEED TO KNOW ABOUT THE INSTAGRAM ALGORITHM 2022 Okay – this is going to be a long chat – better grab yourself a cup of coffee before we get into it! Ready? Okay, here we go. LET’S START WITH WHAT THE ALGORITHM ACTUALLY IS: Have you ever noticed that when you like someone’s posts, you tend to see...
Nurture, NOT Nature - How to Harness the Power of Creativity Were you "born creative"? And if not, can creativity be instilled? We ALL know people - heck we may even BE people - who grew up believing they aren’t creative because someone in high school told them they weren’t good at art. But what even qualifies as creativity? We’re...